Ali Jarvis, proud owner of a Cavalier King Charles spaniel rescue, knows all the pup places about town. Born and raised in Edina, Jarvis keeps close ties to the community. Her website, Sidewalk Dog Media Inc., serves as a dog resource hub for the Twin Cities, northern Minnesota and beyond. As Sidewalk Dog’s founder and CEO, Jarvis does everything from dog rescue fundraisers to monthly Twin Cities Live dog adoption spots to sponsoring dog-friendly events. Her affiliation with the Linden Hills Business Association’s Woofstock dog event goes back 10 years. Woofstock’s famed pet trick contest and Putting on the Dog Fashion Show attract participants from Edina and all over the metro area. Jarvis proudly serves as emcee.
Also, Sidewalk Dog Media’s online directories list restaurants, bakeries, breweries, wineries, shops, apartments, parks and other places where dogs and their humans will feel welcome. The website’s dog-friendly patio directory and etiquette feature is especially popular. Jarvis spells out exactly where dogs can go and how they should behave once they get there.
The bow-wow business is booming. Sidewalk Dog Media has expanded since its inception in 2008. Snappy, tongue-in-cheek writing and online features have garnered the site awards including Best Website in the Pet Industry from Pet Age Magazine and the Minnesota Innovation in Services Business Owner from the National Association of Women Business Owners.