Muted tones, bold prints and rich textures create an elegant mix—these looks from Edina shops and boutiques have a bit of everything.
The practicality of carrying all of your necessities on your back while still looking stylish is exactly why backpacks are a hot trend for fall.
We sat down with two longtime Evereve employees to find out why the store is a regular winner in our Best of Edina readers' choice survey.
Remember your beloved hands-free bag from the late '80s, early '90s? It was your go-to for shopping, art festivals and travel–the ultimate bag for convenience.
One of the hottest retro color trends from the ‘80s is back and bolder than ever in vibrant hues of pink, blue, green and yellow.
Evereve has grown to a $100 million business with 86 stores nationally and a stunning new corporate headquarters on France Ave. in Edina.
Style Edina celebrates its 4th year on the runway.
Animal print has been a hot trend for decades.
Dark florals, rich textures and luxe knits make for the perfect mix—these layered looks from Edina boutiques usher in the new season.
Above: Diomi fur vest ($1,000) and Elizabeth & James gold pendant ($150) from Bluebird Boutique. Ulla Johnson black floral dress ($325) and Anine Bing black studded boots ($699) from Equation.
Everyone could use someone like Ethelind Belle in their corner. Or, more specifically, in their closet. Someone who can hand you items of clothing and say, “Here, try this. But this time, tuck it in like this. Add this scarf. And off you go!”
Instead, many people are paralyzed by the overflowing bounty of mediocrity in their closet. Maybe you stare at the piles and wonder why you have nothing to wear. And despite your best efforts, sometimes you leave the house looking like you’re going out to do yard work.